Top Abu Dhabi Instagram Influencers for Brand Collaborations in 2025

By
Lana Steiner
By:
Boomerang Marketing Team
August 15, 2025
5 min read
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Abu Dhabi Instagram influencers

Abu Dhabi is one of the most sophisticated and advanced tourist destinations, rich in authentic culture and technological advancements. It's a haven for influencers from all over the world, offering them numerous benefits. They return the favor by promoting its attractions and rich heritage through authentic and engaging content, conveying its image to the world as beautifully and compellingly as possible.

These influencers can help you achieve the leap you dream of in promoting your brand, and we at Boomerang know how to harness their creative abilities to achieve the best results.

The Top Abu Dhabi Instagram Influencers for Brand Collaborations (2025 Edition)

Learn about the most prominent Abu Dhabi Instagram influencers in this article.

joe_hattab

scree shoot for  profile for one of top Abu Dhabi Instagram influencers

Joe Hattab, whose real name is Jihad Jamal Tawfiq Hattab, is a Jordanian content creator and videographer. He began his career in 2016 after leaving his job as an accountant in Saudi Arabia to pursue his passion for travel and exploring the world.

Joe documents his travels to various Arab and foreign countries in an engaging and high-quality manner. He focuses on exploring exotic locations and learning about different cultures and customs, highlighting tourist attractions and details that might go unnoticed.

Joe Hattab is one of the most prominent Arab influencers, with millions of followers on YouTube and Instagram, specializing in travel and tourism.

taimalfalasi

Taim Al Falasi is a pioneer in the travel industry, sharing her experiences and travels around the world, reviewing new tourist destinations and luxury hotels. She also creates unique food content, exploring restaurants and cafes in Abu Dhabi and the UAE.

Taim began her career as a blogger and then on YouTube, making her one of the first influencers in the region to use video platforms to create authentic and engaging content.

With her strong social media presence, she inspires many in the travel and lifestyle space and has a significant impact on the digital content culture in the region.

moayad. alsawaf

Moayad Al-Sawaf is a food influencer and content creator. He specializes in providing detailed reviews and professional photography of restaurant and café dishes.

He primarily focuses on food and cooking, reviewing various restaurants in the UAE, particularly in Abu Dhabi.

He has a strong social media presence and is considered one of the most prominent Abu Dhabi Instagram influencers. 

He has participated in television programs as a contestant in cooking competitions, demonstrating his passion for the cooking world and gaining viewers' support.

anasbukhash

scree shoot for  profile for one of top Abu Dhabi Instagram influencers

Anas Bukhash is an Emirati media personality and entrepreneur. He is the co-founder of Ahdaaf Sports Club and Bukhash Brothers. He is also a partner in several other companies and a member of the Dubai Sports Council board.

He is best known for his YouTube talk show, "ABtalks," which hosts prominent figures from various fields. Bukhash is known for his conversational style, which focuses on the human side of his guests. His show has achieved great success and has achieved high viewership.

Anas holds a bachelor's degree in mechanical engineering from Northeastern University in the United States.

shihabkoo

Shehab Al Hashemi is a prominent Emirati content creator, known for providing educational and entertaining tech content on social media platforms. He has gained widespread popularity for his simplified and engaging style of explaining tech concepts and reviewing the latest devices. 

Shehab combines accurate tech information with entertainment, making his content easy to understand and engaging for followers of all ages and interests. 

He focuses on smartphone and tablet reviews and the latest technological innovations.

He has received widespread recognition for his content creation efforts, including winning the TikTok award for Best Content Creator.

Shehab Al Hashemi is considered one of the most prominent tech influencers in the UAE, contributing significantly to spreading tech awareness among Arab youth.

fatmaa

scree shoot for  profile for one of top Abu Dhabi Instagram influencers

Fatima Hussam is an Emirati influencer and fashion designer known for her impeccable taste and modest style. She is a prominent figure in the fashion world in the Arabian Gulf and has founded her brand that reflects her unique style.

Fatima is known for her elegant style, which combines modernity and modesty. She inspires many who seek stylish and practical fashion that aligns with their cultural and social values.

Fatima entered the world of entrepreneurship by launching her brand, which offers a collection of carefully designed clothing and accessories.

Fatima has a large fan base on social media platforms, especially Instagram, where she shares her daily looks and fashion and beauty tips with her followers. She collaborates with numerous international and local brands.

She is one of the top Abu Dhabi Instagram influencers.

noraandkhalid

scree shoot for  profile for one of top Abu Dhabi Instagram influencers

Nora and Khaled are an influential social media duo that provides diverse content about their daily lives and relationships, combining Moroccan and Palestinian cultures.

They share details of their married life with their followers, setting an example in romantic relationships and relationships, and attracting significant engagement from their audience.

Nora is an entrepreneur who runs three companies and plans for the future, which adds an inspiring and motivating tone to their content.

The duo is widely popular on platforms such as TikTok, YouTube, and Instagram, where millions of followers follow their journey and stories.

olafarahat

scree shoot for  profile for one of top Abu Dhabi Instagram influencers

Ola Farahat is a fashion and beauty influencer and content creator, known as one of the top Abu Dhabi Instagram influencers. She was born in Canada and is of Palestinian descent. She works in the United Arab Emirates.

Ola Farahat is known for her unique style, which blends classic and modern elements. This style has attracted a large following. She collaborates with prestigious international brands such as Fendi, Prada, and Gucci. Her style has been endorsed by international magazines such as Elle and Grazia.

Her content also focuses on beauty and makeup. She shares her tips and expertise on various products with her followers.

After obtaining her MBA, Ola Farahat began her career as a consultant but later decided to devote herself to fashion.

Saudkarmustaji

scree shoot for  profile for one of top Abu Dhabi Instagram influencers

Saud Karmustaji is an Emirati content creator who focuses primarily on science and space. He has gained widespread popularity for his passion for simplifying complex scientific topics and presenting them engagingly and entertainingly to a broad audience.

Sauprovidesng information about space, planets, astronomical phenomena, and the latest developments from global space agencies such as NASA.

He is particularly skilled at explaining scientific concepts simply and understandably, making him a favorite destination for those seeking to delve deeper into science without complexity.

Saud Karmustaji is one of the few influencers in the region who specialize in scientific content and plays a significant role in inspiring young people to become interested in science and technology.

sheriffayed

scree shoot for  profile for one of top Abu Dhabi Instagram influencers

Sherif Fayed is a content creator and social media influencer from Cairo. He is known for his focus on lifestyle and entertainment and for his work as a TV presenter in the UAE.

He has a large social media following, where he shares content related to travel, fashion, and lifestyle.

He has appeared in drama series such as "Ekhtiyar Egbari" (2017) and "Layali El Helmeya Season 6" (2016).

He is the swimwear brand "Seaciety" founder and a partner in "Chalk Salon".

He played for the Egyptian U-20 national football team and retired in 2012.

He was also nominated for "The 100 Most Beautiful Faces in the World" in 2020 and celebrated his wedding in Greece.

Abu Dhabi Instagram influencers help you reach a precisely targeted audience and enhance your brand's credibility and trust. Through them, Boomerang enables you to build trust with your potential customers. We offer comprehensive solutions to achieve your goals.

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How Boomerang Helps You Select the Perfect Abu Dhabi Instagram Influencer

Finding the ideal Instagram influencer in Abu Dhabi requires more than just reviewing follower numbers. Boomerang specializes in making this process seamless for brands aiming to connect with authentic, impactful voices in the capital’s unique market.

  • Local Audience Insights: We analyze influencers based in Abu Dhabi to ensure their followers are genuinely local, delivering your message precisely to UAE residents and visitors who care.
  • Content & Niche Alignment: Boomerang reviews each influencer’s content style—from food reviews and tech tips to fashion and lifestyle—to match your brand with creators whose aesthetic and values align with your objectives.
  • Proven Track Record Assessment: We prioritize influencers with proven engagement, trustworthy reputations, and past success in brand collaborations within Abu Dhabi.
  • Data-Driven Selection: Every suggestion is backed by analytics, including engagement rates, audience demographics, and growth trends, ensuring recommendations go beyond vanity metrics.
  • End-to-End Support: From shortlisting, due diligence, and creative briefing to performance monitoring, Boomerang handles each step, guaranteeing smooth collaboration and measurable results.

With Boomerang’s expertise, brands unlock the full power of Abu Dhabi’s Instagram influencer community—creating authentic stories that resonate, engage, and drive business results in the local Gulf market.

Lana Steiner
Engineering Manager, Layers

Real Case Studies – Abu Dhabi Influencer Collaborations

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