Meet the Top 10 Mega Influencers Shaping the Gulf’s Digital Landscape

By
Lana Steiner
By:
Boomerang Marketing Team
August 2, 2025
5 min read
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mega influencers in GCC

The Gulf region is an attractive environment for influencers and creatives across various fields, evident in the significant support it provides.

Gulf countries boast strong economies and high per capita purchasing power, making them an attractive market for global and local brands.

They also provide a favorable environment for influencers, enabling them to build profitable partnerships with companies seeking to reach this affluent audience.

Gulf’s Most Powerful Influencers: Who’s Setting Trends in the Region?

Given the Gulf region's robust technological infrastructure and its position among the world's most prolific social media users, mega influencers play a vital role in supporting brands.

Join us to discover the top 10 mega influencers in the Gulf area, why you should follow them, and how to ask them to help you promote your brand on Boomerang.

Top 10 Mega Influencers in GCC 

balqeesfathi

profile screen for Balqees Fathi  mega influencer

Balqees Fathi is an Emirati singer of Yemeni origin who has achieved widespread fame in the music world with her powerful voice and hit songs. Balqees has a large fan base on Instagram, with over 15 million followers.

Known for her unique and innovative fashion style, Balqees is an inspiration to many in the fashion and beauty worlds, regularly collaborating with luxury brands. She is passionate about women's issues and supports initiatives that empower them.

aboflah

Abu Flah  mega influencer profile screen

Abu Flah, whose real name is Hassan Suleiman Ahmed, is one of the most prominent content creators in the Gulf and the Arab world, known for being more than just a YouTuber. He began his career in 2016 with content focused on electronic games, challenges, and entertainment clips, and was known for his lightheartedness and spontaneity. However, what truly distinguished him was his integration of this entertainment content with charitable and humanitarian work, which earned him a Guinness World Record.

noorstars

profle screen for Noor Stars mega influencer

Noor Stars, whose real name is Noor Naeem, is one of the first and most prominent Arab content creators and is considered an icon in her field thanks to her long career and widespread influence.

Launching her career in 2014, Noor Stars is a true pioneer in the world of mega-influencers. She began her career in Iraq and then moved to the UAE, specifically Dubai, which has become the center of her business and expansion. Her diverse content has attracted millions of followers from various backgrounds, and she is known for her comedy videos, challenges, pranks, and videos documenting her daily life.

7sainaljassmi

Hussain Al Jassmi - profile screen as mega inflencer

Hussain Al Jassmi is a renowned artist whose influence stems from his broad fan base and profound cultural impact. His influence extends beyond his successful singing career, but also extends to the positive messages he delivers to his audience.

Al Jassmi is known for his patriotic songs that touch the hearts of millions and his frequent participation in national events in the UAE. This gives him a special status that goes beyond mere entertainment, making him a symbol of national values and pride.

ahmadalshugairi

Ahmed Alshugairi  - mega influencer

Ahmed Alshugairi is an exceptional Saudi media personality, with a tremendous influence that relies not on entertainment or fashion, but rather on awareness, thought, and self-development. He is a pioneer in providing purposeful television and intellectual content. His most famous work is the program "Khawatir," which ran for several seasons and established him as one of the most influential and respected figures.

model_roz

Model Rose - profile screen as mega influencer

Model Rose, whose real name is Rose Mohammed, is one of the most prominent and well-known Saudi and Arab fashion influencers.

Rose is considered one of the first Saudi models to achieve widespread fame on social media platforms, making her a pioneer in this field and a source of inspiration for many young women.

rawan

Rawan Bin Hussain is one of the most prominent influencers in the Gulf and the Arab world, and is an example of a personality that combines fashion, beauty, and artistic content. Rawan Bin Hussain began her social media career in Kuwait and achieved widespread fame thanks to her distinctive appearance, which sparked comparisons to international stars. 

This unique appearance was a gateway to a wide audience interested in her style and personality. Rawan Bin Hussain was able to build a large fan base that places her in the category of major influencers, with over 7.5 million followers on Instagram, which qualified her to enter the list of the top 10 major influencers in the Gulf region.

lojain_omran

a profile screen for mega influencer Lojain Omran

Lojain Omran is one of the most prominent media figures in the Gulf. She has been able to transform her television fame into a remarkable impact on social media platforms, where she is ranked among the top 10 mega influencers in the Gulf area.

Lojain Omran began her media career as a broadcaster and presenter, particularly through social dialogue programs, through which she gained a large fan base in the Arab world. This media background has given her great credibility and trust with her audience.

Hudabeauty

profile screen for mega influencer Huda Kattan

Huda Kattan is one of the world's most prominent influencers and a unique example of how she turned her passion for content into a global business empire. Kattan began her career as a beauty expert and blogger, sharing her makeup tips and tutorials through her blog and YouTube channel.

In 2013, she leveraged her widespread popularity to launch her own brand, Huda Beauty, which began with false eyelash products. Today, Huda Beauty has become one of the most successful and recognizable beauty brands in the world, with a value estimated at billions of dollars. Kattan, an Instagram icon with over 57 million followers, is among the top 10 mega influencers in Gulf area.

faz3

profile screen for mega influencer Sheikh Hamdan bin Mohammed bin Rashid

Among the top ten influencers in the Gulf region is His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, "Fazza." His influence extends beyond social media to include his status as a beloved public figure and symbol of the United Arab Emirates.

Sheikh Hamdan shares various aspects of his life with his followers on Instagram, where he is known for his love of extreme sports, such as skydiving, scuba diving, and horse racing, which he documents in high-quality videos and photos.

Boomerang Partnership with Mega Influencers for Social campaigns

We at Boomerang appreciate the talents and abilities of all these megastars and understand how they can make a huge difference when given the opportunity to shine and express themselves with the help of professionals.

Lana Steiner
Engineering Manager, Layers

Real Case Studies: Gulf Mega Influencers in Action

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