Influencer Marketing Guides, Trends & Tips

With a focus on ROI

Actionable articles on influencer strategies, measurement, creator insights, and market trends in the UAE & GCC.

Blog Articles
From Passion to Paycheck: How to Become a Food Blogger and Get Paid in the UAE & GCC
Article

From Passion to Paycheck: How to Become a Food Blogger and Get Paid in the UAE & GCC

The Definitive Guide to Calculating and Maximizing Your Influencer Marketing ROAS (Return on Ad Spend)
Article

The Definitive Guide to Calculating and Maximizing Your Influencer Marketing ROAS (Return on Ad Spend)

What is Influencer Marketing? The Definitive Guide for Modern Brands 🚀
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What is Influencer Marketing? The Definitive Guide for Modern Brands 🚀

Why Does Your GCC Influencer Promotion Fail? Boomerang’s 3-Pillar Strategy for Guaranteed ROI
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Why Does Your GCC Influencer Promotion Fail? Boomerang’s 3-Pillar Strategy for Guaranteed ROI

UAE vs. KSA: Which Influencers Social Media Platforms Actually Deliver Results in the GCC?
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UAE vs. KSA: Which Influencers Social Media Platforms Actually Deliver Results in the GCC?

How Do Social Media Influencers Affect Us? From Psychology to ROI in the MENA Market
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How Do Social Media Influencers Affect Us? From Psychology to ROI in the MENA Market

How to Work with Social Media Influencers: The Ultimate 7-Step Guide for Brands
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How to Work with Social Media Influencers: The Ultimate 7-Step Guide for Brands

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